An outstanding introduction to entrepreneurship. Stresses how a person can earn a profit in business while maintaining the highest possible standards of honesty and integrity. Includes a self-test to help the reader determine how enterprising he/she really is, as well as an excellent chapter on “Capitalism and Other Isms” that clearly defines capitalism, democratic socialism, socialism, and communism.

Although written with young people in mind, many adults will benefit by reading this book, especially the section which was written specifically for parents and teachers. Highly recommended.

“Entrepreneurs, even young entrepreneurs, know that every new day is a new challenge. They know that learning must go on throughout life. They know that learning is not just something you do in school. They know that you do it every day, with every experience, if you are alert and thoughtful. They know that the ability to think includes the ability to change, to adapt, to use new tools and information. Change, which may seem such a threat and a danger to some people, will just seem a challenge and an opportunity to the entrepreneur.” —Karl Hess, author